GradPhilippines debuts the Philippines’ Top 100 Graduate Employers list: The Methodology

Methodology

First, we generated a list of nominees who could make it into the top 100 list by collecting employers that met any of the following criteria:

• Were listed as an employer hiring fresh graduates on another employment site or have posted graduate jobs or internship opportunities for fresh graduates and early career talent on social media
• Posted a graduate job or internship on any Prosple graduate site during 2020 
• Had more than 5 searches on GradPhilippines.com

To be eligible for nomination, employers also needed to have recruited or planned to recruit fresh graduates and early career talent in at least one of the last two years.

Through this we generated a list of 604 Filipino graduate employer nominations.

Popularity metric

To measure the popularity of a graduate employer, we took data from three sources:

1. Google job searches
2. Name searches within any Prosple site in the Philippines
3. Page views within any Prosple site in the Philippines

For each source, all nominated employers received a score out of 10. The highest 2 scores counted towards their total popularity score.

Metrics 1 and 2 do not require nominees to be featured on GradPhilippines. Therefore, employers who do not work with GradPhilippines or Prosple could still be featured and have an opportunity to get a high rating.

GradPhilippines organisation name searches

We also looked at how many times employers were searched for using the “Search by keyword” tool on the GradPhilippines Employer Listing Page and all our Philippine partner sites.

There were approximately 54 keyword searches completed during the 2021 calendar year. Any searches made more than five times were mapped to the organisation they relate to.

For instance:

• “rebisco” -> Republic Biscuit Corporation
• “Canva” -> Canva Solutions Inc
• “URC” – > Universal Robina Corporation

The total number of GradPhilippines employer name searches were summed for all 604 nominees. Nominees were then given a score from 0 to 10 based on how popular they were compared to other nominees for this metric.

GradPhilippines and Philippines’ partner sites page views

We then looked at how many pageviews each nominee had in total on GradPhilippines and across our other Philippines partner sites (see full list here). This included any page within the employer hub, such as an employers: overview, opportunities, day in the life stories and etcetera. 

Whilst only relevant for employers on GradPhilippines and our Philippines partner sites, this data provides an authentic look at user preferences, making it useful in distinguishing between employers who scored equally well in the first two metrics.

The total number of GradPhilippines pageviews were summed for all relevant nominees. Nominees were then given a score from 0 to 10 based on how popular they were compared to other nominees for this metric.

Quality metric

In determining the quality of an organisation, we looked at reviews from employees. 

We took the best two average review scores listed on: Jobstreet, Glassdoor and Indeed, using Filipino reviews only.

A minimum sample size of 5 was required for the reviews score to be included.

All nominees were given a score from 0 to 10 based on how well they were compared to other nominees for this metric.

In the few instances where the nature of an organisation did not allow public reviews, their score was based on popularity alone.

From these sets of data, a final score is calculated by taking the average of an employers popularity and quality metrics. Ultimately creating their ranking in the Philippines’ Top 100 Graduate Employers list.

This same methodology powers one of the most coveted graduate employer awards in Australia and New Zealand. Want to learn more about the history and prestige of the Top 100 Graduate Employers award? Click here.

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Want to be featured or enjoy broader exposure for next year’s Top 100 list? 

Contact us today to find out how you can elevate your status as an employer of choice for graduates in the Philippines.

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Prosple helps students get the best start to their careers and we do this by powering over 190 job boards across the Asia Pacific region. We also power the largest job board websites for college students and early career talent in Australia and New Zealand. View all job boards under the Prosple network here.